Behind the scenes of an over-the-page ad on Yahoo!7 homepage

By Jen on March 14, 2009 5:31 PM | 2 Comments

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Yes, that was the miniature me on Yahoo!7's homepage a few weeks back. Here are some behind the scenes shots of a few Soapies filming at the green screen studio. We were throwing invisible air-cons and fans for the Lipton Ice Tea digital media campaign. Thanks to some awesome keying work, the TVC was brought to life in an 8 second OTP ad.

Behind the scenes in green screen studio
Rob directing the shot

Behind the scenes in green screen studio - holding imaginary aircon
Me pretending to throw

Behind the scenes in green screen studio - Loren Cowley and Jennifer Lam pretending to model for Lipton Ice Tea
Loren and I showcasing the bottles for fun :)

Jennifer Lam on Yahoo Homepage Australia, over the page ad for Lipton Ice Tea
Me in the ad on Yahoo!7 AU's homepage

Lipton Ice Tea ad on Yahoo Homepage AU
End frame of the ad

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2 Comments

Belle | March 14, 2009 10:05 PM | Reply

You are getting, like, so famous! Is the drink any good? The ads are on TV all the time.

FFichiban | March 15, 2009 5:45 PM | Reply

Hee hee good work!

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ABOUT

JENIUS is Jennifer Lam's gourmet logbook covering restaurant reviews, thoughts on trialled kitchen appliances & gadgets, tested and tasted recipes & cookbooks, travel stories and her quest to discover and preserve her family heritage and its cuisine.

Jennifer is a twenty-something Sydneysider living the dream - having switched her successful career in advertising for the life of a Gen-Y entrepreneur. Her current business interests include I Ate My Way Through food tours and The Bamboo Garden boutique digital agency.

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Behind the scenes of an over-the-page ad on Yahoo!7 homepage

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